Visitadores Médicos: Una "especie" en extinción?

Join us on a trip to a remote marketplace where an untouched species - the pharmaceutical sales rep - somehow remains preserved. “In places like this, we can still witness some interesting, but ultimately, depressing behaviors,” says our tour guide. Then, along comes the alpha rep, who relies “solely on instinct to detect its prey.” Pity the poor physician, who is attacked with blunt instruments.

“Like the Neanderthal man before him, the pharma rep finds himself in an evolutionary dead end, completely unable to sustain himself in this changing environment,” the tour guide intones. “It seems this particular species is destined to die out. Perhaps, this would be for the best.” Actually, not all docs would agree, at least according to a recent survey (read here), but how many would want to encounter a hungry pack of reps in the wild?

Tomé "prestado" de Pharmalot/Ed Silverman