viernes, 10 de julio de 2015
Cinema Paradiso: "Heart Felt" / Dr. Cynthia Thaik (Sanofi / Regeneron)
Managing cholesterol is a private, emotional fight against a condition that cannot be seen or felt.1 Now, a new film highlights individuals around the world who are connected by one common goal: speaking up to help take down cholesterol. Sanofi and Regeneron Pharmaceuticals, Inc. engaged Academy Award® winning documentarian
Cynthia Wade to direct "Heart Felt", a film that encourages conversations between patients and their healthcare providers about high LDL cholesterol (LDL-C, or bad cholesterol). ...
The film chronicles 19 real-life stories of managing high LDL-C (bad cholesterol) from the perspectives of patients, caregivers and healthcare providers from three different continents, five countries, and nine cities. (Más)
True Stories of Life in the Shadow of High LDL Cholesterol
This documentary film captures the stories of people across five different countries engaged in a fight against the same common enemy—LDL cholesterol (LDL-C).
It shows their struggles, reveals their fears, and tells true stories of courage—taking a condition that too often goes unnoticed and making it felt.
WATCH THE FULL FILM
Etiquetas:
Branding,
Cinema Paradiso,
DTC,
Marketing,
Promocion,
SanofiAventis,
USA
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