viernes, 7 de marzo de 2014

Ratón de biblioteca: The Antidote: Inside the World of New Pharma / Barry Werth

Boston public library

Un correo de Mike Wokasch me advierte sobre este libro:

"Thank you for the blog post highlighting Pharmaplasia. You might find it interesting that Pharmaplasia is referenced in the the just published book "The Antidote:Inside the world of New Pharma" written by Barry Werth the author of The Billion Dollar Molecule."

El comentario es ya una garantia de calidad...

"The hero of "The Antidote," in any case, is not a charismatic individual but a company. It's a book about a particular organization's attempt to sustain innovation in rapidly changing commercial and biomedical circumstances."

Steven Shapin, professor of the history of science at Harvard University.

Journalist and author Barry Werth has been writing about the business and practice of the pharmaceutical industry for more than two decades. The Billion Dollar Molecule, his 1995 book on Vertex Pharmaceuticals, was named one the “75 Smartest Books We Know” by Fortune. His sixth and most recent book, The Antidote: Inside the World of Big Pharma, revisits Vertex, offering unprecedented behind-the-scenes access to a company that that went from cash-starved startup to a triumph of American bio-tech innovation. Werth has also written for The New Yorker, The New York Times, and Technology Review, among many others publications.

In THE ANTIDOTE, Barry Werth draws upon unprecedented inside reporting spanning more than two decades to provide a groundbreaking closeup of the upstart pharmaceutical company Vertex and the ferocious but indispensable world of Big Pharma that it inhabits.
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