PFIZER si monta un circo le (de) crecen los Visitadores Médicos...(I)

En plena efervescencia por el lanzamiento de Viagra fué Jamie Reidy y su libro HARD SELL.


Acá lo contamos con todo detalle...






Ahora han sido penalizados con "la mayor de todas las multas". Tambien lo comentamos...





Y tambien es un Visitador Médico el que está "metido en el ajo".


Que habrá hecho Pfizer "para merecer esto...?" Pués...ser malos y no hacer las cosas bien



Según Ronald Rainero (district manager at Pfizer in New York City)...:

"Pfizer pushed Zyvox off-label for use against all infections of the superbug MRSA. The company did this even though Zyvox costs eight times as much as vancomycin and even though catheter patients treated with Zyvox had an eight percent greater chance of dying than with another antibiotic."

.../...

The icing on the cake: Pfizer did all this using flawed data, and then gave its sales reps scripts to use in debates with doctors in which the reps argued that the flawed data was the same kind of data that the FDA uses to make new drug approvals. (Ver...)