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Tendrá que ver esto con nuestro post de días pasados...?
'The other thing we have to pay for is the costs of marketing.
Marketing costs generally are about twice the spend on research and development.'
Sir Michael Rawlings es chairman del National Institute of Health & Clinical Excellence (NICE) desde su formación en 1999.
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EXAMPLES OF RISING DRUG PRICES
Researchers found a growing number of drugs with one-time price increases of 100% or more. Some examples based on average wholesale prices:
Drug | Condition | Company | Price before | Price after | % increase |
Cosmegen | Wilms' tumor | Ovation | $16.79 | $593.75 | 3,436% |
Indocin IV | Heart problem in premature babies | Ovation | $136.10 | $1,875 | 1,278% |
Acthar | Infantile spasms | Questcor | $1,650 | $23,269 | 1,310% |
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